This activity is part of a Language Arts cross-curricular lesson with Marketing Principles.
Description: During our unit on Ethics and Social Responsibility students will learn about the "why" and "how" a company gives back to it's employees and community. 1. Students will participate in a class discussion about Ethics and Social Responsibility. 2. Students will read my ebook on Social Responsibilty in the workplace. (ebook is above) 3. Students will create an ebook of their own with StoryJumper showing examples of a business's Social Responsibility (SR) in the marketplace. A. Students will conduct an Internet research to locate examples for their ebooks. a. Each ebook needs to have a minimum of six (6) examples/explaniations of the SR b. Each ebook needs to have a minimum of four (4) pictures/images c. Each ebook needs to have a resource page B. Students will choose a partner to give feedback on their ebooks. C. Students will present their ebooks to the whole class.
Objectives: Marketing: Provide examples of business's social responsibility Explain the concept of business ethics Apply guidelines for ethical behavior
AL COS English Language Arts: 22. Write informative or explanatory texts to examine and convey complex ideas, concepts, and information clearly and accurately through the effective selection, organization, and analysis of content. 24. Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience. 25. Develop and strengthen writing as needed by planning, revising, editing, rewriting, or trying a new approach, focusing on addressing what is most significant for a specific purpose and audience 26. Use technology, including the Internet, to produce, publish, and update individual or shared writing products, taking advantage of technology’s capacity to link to other information and to display information flexibly and dynamically.